Shanghai, 2021, May 19 / US News / – Today, Exxon Mobil’s Lubricant Brand Moba Black KingTM successfully held a brand experience upgrade conference, Mobil Black BawangTM three major products series new debut Demonstrate a total of 15 products from Mobil Black Bad King TM Series, Mobil Black Dao YuchaoTM Series (K Series) and Mobil Black Dynasty TM Series (X Series). As the industry-leading commercial car lubricant brand, Mobil Black Bawang has been closely concerned about the rapid changes in China’s logistics industry, responding to national policy requirements, keeping a variety of vehicles with rich product lines for different lubrication requirements. . Today, Mobil Black Bawang also officially announced the opening of “Kabaya Guardian Program”, with the core as the core, joint parties, and provides business and life for the majority of truck drivers. Guard.
Mobil Black BatterTM brand experience upgrade conference
[Efficient Comprehensive protection of reduced carbon]
In recent years, the country has actively promoted the comprehensive green and low-carbon transformation of transportation, strengthening carbon emissions and pollution prevention and control, to practice “carbon peak” and “carbon neutrics” committed to. Plus the full implementation of the Six emission standards from July 1 this year, which has prompted continuous upgrading of a series of related industries including commercial vehicles in energy conservation and cargo. At the same time, the commercial vehicle industry achieved rapid reversal under the weight of the epidemic in 2020, and the annual production and sales increased by 20% and 18.7 percent *, with more than 5 million units in the first time. With the continuous improvement of efficient green logistics demand, the full-value chain service model is further transformed and upgraded, and it has also vigorously pulled the demand for high quality energy-saving oil.
“In the double background of policy orientation and market change, we are ushered in unprecedented development opportunities – combined with Exxon Mobil’s advanced energy efficiency management experience and Mobil Black King More than 90 years of lubrication technology, Strengthen research and investment in low emissions solutions will provide a more sustainable high-quality lubricant product for vehicle and engine manufacturers, fleets and truck drivers to meet the current and future demands. The goal of efficient, efficient reduction of carbon, “Exxon Mobil (China) Investment Co., Ltd. North Asia RunWang Qun, the general manager of the China Consumer Business Department, said.
Exxon Mobil (China) Investment Co., Ltd. North Asia Lubricant Chinese Consumer Business Department Wang Qun “123 ]
Mobil Black Bawang Product Series Existing Mufu Black Bawang No. 1 TM Series, Mobil Black Bad ProtetteTM Series (K Series) and Mobil Black Dynasty TempleTM Series (X Series ) Three major product lines, there are 15 products of different viscosity grades and API specifications, which meets the lubrication needs of different vehicles, help extend engine life and extend the oil change cycle; and effectively protect the engine’s post-processing system, continuous help green, low carbon And sustainable industry development.
Mobil Black Batthaw King No. 1 TM series has advanced comprehensive synthetic formulas, suitable for new national six emissions standard vehicles, can provide superior protection within 150,000 kilometers * rectification period, Excellent fuel economy to deal with higher requirements for energy-saving and carbon reduction in low carbon transformation. Take the Mobil Black Battle No. 1 TM 5W-30 K150 advanced comprehensive synthetic product as an example, experimental test, the use of the product’s vehicle fuel saving 2.6% *, helping the vehicle achieved dramatically.
Mobil Black Bad proud TM Series (K Series) is suitable for new Six and national five emission standard vehicles **. At the same time, the product line can effectively protect the engine’s post-processing system (including particle trapping DPF), and help extend engine life and oil-oil cycle with excellent low temperature fluidity, anti-wear, oxidative stability.
For the national five / national four and traditional vehicles, we have been popular in the market for many years, and use advanced synthetic scientific formulations for many years (X Series). Excellent anti-wear, high temperature resistance, and engine cleaning resistance, help extend engine life and changing cycles.
- [Kaber Guardian Troupe is guarded]
Mobil Black BattleTM always pays attention to the dynamics of truck drivers and will protect their business and life as their own mission. This Mobil Black King TM officially announced”Kaber Guardian Program”, officially hoped to make a more reliable, more temperature-friendly brand experience and service for all from the industry, becoming a “road partner” worthy of card friends.
“Kaber Guardian” important member includes maintenance consultants, genuine guards, service portraits and card friends club. Through the integration of all parties, the guardian card friend is safe, business, family and life. “Kay Friends Guardian” specifically includes –
As the only strategic partner in the field of China’s energy-saving association, Exxon Mobil will continue to deepen cooperation with China Energy Conservation Association, to Mei Fu Black Batter Products Performance test and supervision, helping the team and drivers increase operation efficiency, promote the sustainable development of green and low carbon in the industry.
Mobil Lubricant Maintenance Experts – Dr. Mei Fu is a vehicle “maintenance consultant”, will regularly share professional, practical maintenance and oil knowledge in the official digital platform of Mobil Black TM TM public account, consumption for terminal consumption Check questions.
- Mobil Black BatterTM brand protection department will act as “genuine guard”, actively cooperate with genuine protection, and continuously optimize the product’s genuine recognition method, so that card friends can easily identify genuine, easy to enjoy in professional services Relief on the road.
Using Mobil Black King all over 300 direct sales centers and dealers as a bridge between the brand and terminals, using local advantages to provide storage, logistics, product sales and technical training, more close to the market, establish Reliable, convenient and effective terminal store sales network, providing excellent Mobil Black King brand experience to channel customers and consumers.
Celebrate the current digital trend, continue to upgrade the online platform of “Mobil Black King Kay Friends Club”, link the online line to solve problems, provide welfare, protect your physical and mental health and good life.
- Yang Jingqing, general manager of the Lubricant Consumer Market, North Asia Area (China) Investment Co., Ltd. Kaber Guardian “
- [Deep cultivation of China Practice]
- Adhering to the promise of “deep cultivation of China”, Mobil Black BawangTM will continue to pay attention to the demand and pain of China’s truck driver group, with over 90 years of lubrication management experience and leading technology, A high-quality lubricant product and a more complete lubrication solution that is more in line with China’s market demand. While bringing more product options for the majority of truck drivers, while protecting smoothly, helps low-carbon construction and green development in China’s logistics and transportation industries.