Introduction | a fresh start
November 29, beam car project was officially launched in Zhangjiagang, Jiangsu Province Economic and Technological Development Zone. The project is a joint venture company with a registered capital of 1.7 billion yuan, with a total investment of about 51 billion yuan, Great Wall Motor and BMW Group 50:50 50-50.
beam construction period of the project for the years 2020-2022, the annual production capacity of 160,000 standard , it is expected to have 3,000 employees.
According to the approval, the beam automobile production base is currently only produce Great Wall’s new passenger car fuel, and all exports. At the same time, the joint venture will also develop MINI brand of pure electric vehicles, but in pre-production and marketing, the need to obtain the approval of pure electric vehicle projects.
According to the plan, the beam will be brand automotive products are entering the BMW Group and Great Wall Motor respective sales and service network.
According to insiders, the beam project will create “a three-center base.” “A base” refers to the new energy vehicles BMW global manufacturing base; the “three center” refers to BMW’s global R & D center for new energy vehicles, the BMW engines, transmissions and other key parts production center, build a lightweight carbon fiber industry center.
Great Wall Motor chairman Wei Jianjun said: Founded beam of the car, not only updated the “joint venture car prices,” the original model, but also to achieve a “joint R & D, made in China, global customer service “in the new format mode. He believes this will be the history of China’s auto development of the highest quality, most innovative and influential foreign cooperation.
BMW Group R & D Director Mr. Fu Lexi says: 2020, BMW Brilliance will produce a new electric BMW iX3, and exports to the rest of the world. At the same time, the car will beam focused R & D and production, give full play to the shareholders of both professional and technical, to achieve long-term total lean. Chinese electric era has just kicked off, Promising future.
BMW Group Finance Director Dr Peter said that this is the Sino-German cooperation to further promote the important high-end compact electric vehicle development day. Beam car will make full use of production capacity, to create a more attractive MINI pure electric vehicles. Meanwhile, MINI brand has also taken a crucial step in electrification strategy.
Jiangsu Provincial Party Committee, Deputy Governor Fan Jinlong, said beam car project is Great Wall Motor and BMW Group combination of opening to make, but two German State deepen powerful witness all-round strategic partnership, creating a new paradigm of China’s auto industry, open cooperation.
beam car Zhao Guoqing, chairman of speaking: beam car project development, production, warehousing and logistics in one product to the global market. Joint development and production of this project is the focus of the beam car will be based on China, with BMW’s operating practices in the global market, to achieve “joint R & D, manufacturing China, serving customers worldwide,” the new model.
According to reports, the Great Wall and MINI beam projects will collinear production, will not set up a separate sales channels, the production model will be based on total sales of BMW Great Wall and the existing channels.