Previously, Ash first-half results on the part of car prices interpretation, a ride at the head of which SAIC, Dongfeng Group shares, Guangzhou Automobile Group net profit declined year on year, though, but in terms of sales it is still a good performance. Own brand forum, Changan Automobile seize the industry to pick up momentum, revenues, net profit, sales growth in three data, commendable. This issue of “auto market fresh smell,” Ash will continue and we talk about car prices in first half earnings. .
Ps The inventory of car prices are: BYD, Great Wall Motor, Jianghuai Automobile, Jiangling Motors, Beiqi Blue Valley.
BYD operating income in the first half of 60.503 billion yuan, down 2.0 percentage decline little. In addition, BYD first half net profit of 16.62 billion yuan, up 14.29 percentage, but in terms of sales but fell by 30.45 percentage, to 158,600, compared to Geely, Great Wall and other independent brands still lags far behind.
It is worth saying is that BYD revenues shown in the table is not just new car sales brought about because of BYD Auto sales fell in the first half, operating income was 32.072 billion yuan, down year on year 5.6 percentage. The e-business, BYD handset components and assembly, rechargeable batteries and photovoltaic and other services are in a state of steady positive growth, but it also fills profit BYD Auto sales decline caused by contraction. So, if there is no profit except for auto sales support, BYD’s net profit data would not be so nice.
Therefore, how to improve car sales, a problem to be solved most BYD. At the same time, we could see from the side, BYD diversified its business to help smooth “safe haven” in the special period, even if it is a bad car sales, but with the electronic forum of business, the special period can Swordsman .
Great Wall Automobile operating income in the first half of 35.929 billion yuan, down10.88 percentage; net profit of 1.146 billion yuan, down 24.46 percentage year on year; first half total sales of 395,000, down 19.95 percentage year on year. Although three data are the decline, but commendable that the Great Wall Motor in the second quarter to seize the opportunity to pick up the automobile market, operating income of 23.513 billion yuan, an increase of 25.4 percentage, growth reached 89.4 percentage; net profit of 1.796 billion yuan, an increase of 136.98 percentage.
aspects of sales, Great Wall Motor has made 395,000 sales results in the first half, although the decline, but since the second quarter, market, and has achieved three consecutive months of sales year on year, the chain of positive growth. At the same time, the cumulative sales of Harvard brand is also within this period of time, to break through 600 million, becoming the first to reach the achievements of Chinese brands. Also in the pickup market, the Great Wall pickup also account for nearly 50 percent market share, sales in the first half and won the championship.
In addition, in order to meet market recovery momentum, Great Wall Motor also carried out a wave of sufficient quantities of product and technology offensive. Great Wall Motor first half total R & D expenses of more than 1.2 billion, an increase of 33 percentage, which also brought a “lemon”, “tank”, “coffee intelligent” three technology platforms. Meanwhile, the third-generation H6, Haval big dog on the market, WEY tank 300 release also provides a new growth point for the Great Wall Automobile sales also hope that the second half of Great Wall Motor With products and technologies offensive, harvested in line with expectations of market performance.
JMC very brisk performance in the first half. In its first half operating income of 14.073 billion yuan, an increase of 2.56 percentage; although net profit was 2.08 billion yuan, but year on year the percentage rose 252.98; first half total sales of 141,200, an increase of 3.33 percentage.
Under this environment, able to harvest three data rose, it is not easy, and the first half of Jiangling after deduction of non-positive into a negative net profit, net profit of 050 million yuan, up 136.6 percentage. Among them, JMC is not profitable thanks to government subsidies, which is a positive signal.
Jiangling Motors has been able to outperform the market and achieve sales increase, on the one hand is its improved sales structure; and second, continued cost reduction and efficiency, and control expenses. Meanwhile, the sales structure, Jiangling SUV’s and pickups to make a greater contribution, especially pickup cumulative sales of 26,000, second only to the Great Wall Motor. With the pickup and the gradual lifting of the ban, the market segments to further expand, JMC pickup market share is expected to be further expanded. In addition, Jiangling Ford’s industry leading models in addition to supplying the domestic market outside, will continue to expand overseas markets, thereby increasing the likelihood JMC profit growth.
JAC also recently released a performance report in the first half. According to the report, its first half operating income was 24.94 billion yuan, down 7.63 percentage; a loss of 147 million yuan, down 217.84 percentage; 1–6 month cumulative sales of 209,400, down 10.97 percentage.
the same period last year, JAC is with 125 million yuan of net profit, but due to weak anti-risk capability, so in the special period, JAC still could not get rid of the large environmental impact. In fact, in the composition of sales, JAC trucks Forum has a good performance, its light truck sales were flat with last year, and sales of heavy trucks is higher by nearly 25 percentage than last year. But in the passenger area, the JAC’s MPV, SUV and sales of pure electric vehicles are significantly lower, with a pure electric vehicle sales fell by about 60 percentage.
However, the JAC also understand their situation, so in the first half of this year launched the Ka Yue X7 and Jia Yue X4, hope that with these two cars to restore some market share . However, market reaction point of view, these two cars did not complete the task well, and the impact this is its weak brands, models related to a single layout. So the second half of JAC passenger area should focus on force to maintain the status quo truck forum, will it be possible to pull through.
say that the first half of this year, dataWhich is most unsatisfactory performance? It may be Beiqi Blue Valley, that is, Beiqi new energy. Although its back against BAIC this tree, but they can not stop the trend of declining sales.
from Blue Valley Beiqi released first-half results point of view, operating income for the first half of 3.112 billion yuan, down 18.63 percentage year on year; January-June cumulative sales of 14,700, down 77.44 percentage . Both figures fell a direct result of a loss of 1.863 billion yuan Beiqi Blue Valley, an slump 2814.98 percentage.
In fact, Beiqi Blue Valley have such a performance is not surprising. First, the new energy vehicle market this body have no greater amount of fuel vehicles, the large environmental impact, sales decline is normal. And the new energy market so far has been a continuous decline in six months, a lot of new energy car prices in Le waistband live.
However, shuffled around a large environmental impact, Beijing Automotive Blue Valley itself there are many problems, the biggest problem appears on the sales structure. Beiqi Blue Valley 2019 full-year sales, 70 percent belong to the public sales volume, which is used as the operator of the vehicle, while the remaining percentage of sales was 30 belong to private consumers. Therefore, due to the operation of the vehicle in a saturated market, coupled with new energy subsidies back slope, and lower private consumer market share, but also by the impact of the market environment, Beiqi Blue Valley under the weight of multiple factors, resulting in net profit plummeted.
Of course, the face of such a situation Beiqi aspects, is also responding, released its new high-energy brand –ARCFOX, and the focus will be on high probability after the development of the brand, but such a plan, ash just want to say, “Wei to only one, not all high-end brand new energy can be favored by consumers.”
in fact, throughout the various car prices of first-half results, of which a large part of the reason that led to declining sales downturn market environment, the decline in consumer desire to buy. However, its disadvantages can not be ignored, whether small or single product placement audience, the brand itself needs to pay attention to it, so that it can pick up in the market, consumers to buy is activated when seize the opportunity to achieve headwind comeback.