On June 6, Guangqi Toyota’s new TNGA leap-speed Ling Shang is listed, and the new car launched two levels of configuration. The price is 1.48,800 yuan, 158,800 yuan. At the same time, there is a 6-year-old financial policy that is down payable with Ling Shang, so that more young people can take advantage of the driving experience of the middle and senior vehicles.
* Please see the official website of GAC Toyota Configuration information
Financial policy, validity period: From June 30, 2021 (inclusive);
Limited to the city for Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Tianjin, Hainan Province
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Are you different from the new car online conference, Ling Shang joined hands with the young fans, showing the female football player Wang Shuang of the leap in the Olympics periplinary game, the shake is well known
V monkeys, a total of a game “Zhi Yong More” new car released a big party. At the press conference, the text has issued a speech “Take the name of Ling Shang’s name”, telling the meaning behind Ling Shang, and Ling Shang Chief Project Director Sangben is associated with the user to face the Salon, explain the highlight of the model. The wonderful linkage of the young fans is fully demonstrated by the wonderful linkage of the young fans, and the high-quality travel experience given by Ling Shang is fully demonstrated.
[123 ] At the cloud fence, Guangzhou Automobile Toyota Implementation Deputy General Manager said:
“
This Ling Shang’s launch is not a simple product, nor is it a simple market renewal, but Guangzhou Toyota hug A new jump in the young man is an exclusive custom ceremony for the preparation of young friends
Max
.3]
Guangqi Toyota Implementation Deputy General Manager Wen Published “Ling Shang’s name” Paying tribute to the “
Ling Shang Chief Project Director Songben CE and customers face-to-face salon
female foot Light
– Wang Shuang announced prices in skilled playback
” Monkey brother says the car “The first Test Shan”
“Young people” resonate, Ling Shang is the trend
[123 ] Jump
Currently, the number of people has exceeded after 90
300 million, accounting for 21.3 percentage of the total population of the country. Consumption accounts for 17.3 percentage. After 90, it has gradually possessed the leading power of consumption. This generation
young, is a group of rationality, ideas, they have special preferences for
“Getting in the consumption”, “label behind the products” has a special preference, more simple and straightforward, The deterministic requirement is very high. For this generation of young people, GAC Toyota has its own insights and understanding
, from the user’s value management, not only improves the satisfaction of individual users, but also improves the entire 
“customer ecological area to the brand’s loyalty degree”.
[
Guangqi Toyota leaps for products, marketing, sales, loved by young people Life scenes are dialogue, thereby increasing user satisfaction, causing young groups to resonate.
L 
Product leap: Ling Shangyue is a leading concept
CE
CE
in China [123 7 Years, in response to the habit of “Chinese young users”, persevere in-depth insight into research, overcome various topics, and finally create a TNGA jump car-Ling Shang, which is tailored to Chinese users. Let the workplace that is constantly challenging, enjoy the driving experience of the middle and superior cars with the price of tentacles. Ling Shang has 5 major jump products:
Jump power
: Melt the Camry level TNGA 2.0L engine + Direct-Shift CVT gearbox gold power combination, bringing young people Mid-senior vehicle power thrills and fun.
(Dynamic Force 2.0L Engine Engine)
: Ling Shang has a 2750mm long-axis distance comparable to the middle and high-end sedan, equipped with less high-grade leather seat
, before and after The seat spacing (
Couple distance) is up to 980mm, which is comparable to the Camry model, which is a spacious and comfortable ride space for the rear passenger.
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2750mm is out of lengthPacing (123) Leap level
: High-cost models equipped with 12.3-inch full liquid crystal meter and 9-inch suspended middle control screen, combined with comfort and technology.
For young people value 
“Intelligent Internet” function, Ling Shang is equipped with voice control and remote control, providing remote start-up air conditioning, remote luggage, etc., which is convenient and fast.
[123 ] ( 12.3-inch full liquid crystal dashboard)
: Jumping safety
: Ling Shang equipped with Toyota TSS2 Zhikong Security Suite, including PCS pre-collision safety system, DRCC dynamic radar cruise control system The LTA lane tracking assist system and the AHB automatically adjust the high beam system, which can realize the quasi-L2 automatic driving, and the whole system is standardizes 7 airbags, providing superior security guarantees.
[123 ] (Toyota
TSS2 Zhikong Security Suite)
:
Ling Shang’s appearance is high, the car is wide Low, the radical slender upper grille is matched with the Camry similar to the Camry. It is equipped with a high-grade car talents, an electric folding mirror, an electric folding outer mirror, a 17-inch multi-spoke hub, and a sense of motion.
L Marketing Less: Scenario Communication Listening to the sound of young groups of each circle
Ling Shang has been committed to making friends with young people, using young people likeIn the channels they like, communicate with their voices through their audience, listen to their voice
.
As early as the Shanghai Auto Show, “the heart-moving offer” of the “heartless offer” welcomed the young representative of the young man, attracted the onlookers of millions of young users. During the listing period, Ling Shang once again cross-border sports circle, with the outstanding young female foot representative Wang Coof, and launched the whole people “jumping
challenge “, and the pulsover power is again improved.
Sales Experience Jump: Celebate young people’s diversified consumption habits
Guangzhou Toyota realizes Jinghua in the sales channel to meet the diversified consumption habits of young people Jump. At present, the third-generation store with innovative service model is the target of more than 500 dealers in the country. After years of customer service accumulation, it has settled a set of customers-centered full life cycle customer service management system:
,
,
The Director fully analyzes the highlights of the model. Secondary car, there is a special second-hand car evaluator to receive the recommendation;
In
Carrying policy, Introduces
“Old Friends” replacement policy for old owners And “Car Free” maintenance package;
After-sales service , Provide intimate driving service, departing from the car service, pick-up car service, home maintenance service, etc. Guangzhou Automobile Toyota is committed to bringing no minor intimate service, covering the pre-sales, sale, after-sales process, thereby bringing the user to bring a jump purchase experience. 2004
Namedian is
“Guangqi Toyota Cars” constructs a good quality word of mouth, after 17
, the birth of Ling Shang, the birth of the market, integrated this set [123 The “Car Tao” has continued to evolve the “unchanging product” and “customer first” business philosophy. Under the blessing of the grade product, for the young consumer after 90, Ling Shang will be a reliable partner that accompanys its in the social starting stage and all the way.