Introduction | middle scenery, high-end hard
Recently, Lexus and particularly close “your” word link from official prices, sales surge, to mention the rumor to 4 million new car MPV, the overall downturn in the automobile market of a section of bone eyes, it sells good and expensive, quite arrogant.
However, in a slight upward end of the market, the Lexus was not so brilliant. Gold shop, there is a slow-moving six months of the GX460, always put the most prominent position in the exhibition hall, can take stubble customers rarely, probably to the New Year together, but also not because you are no longer marketable. One
In fact, it is the least expensive eight-cylinder luxury SUV.
▎85 million cases sold is not too bad, but next to the Prado blushed
At present, GX460 in the country only Middle East edition, divided into section 2019 and section 2020, which was the last facelift before replacement, car source in a standard version of the main entry, from 2019 models 850 000, 890 000 2020 models onwards (the cheapest white, other colors your 1-2 million).
about the difference between the two, we shall have the following changes in 2020: front face the latest Lexus spindle design; up 4.2-inch LCD instrument display; new front seat ventilation, canceled the back of the seat heating.
Power system still remains a 4.6L V8 engine, matching 6AT gearbox, the maximum power 301PS, the maximum torque 446Nmiddot; m, before the rumors transmission did not occur 8AT .
little upgrade, the new, the old 4-million difference is reasonable, and the old models should also further downwards possible. Meanwhile, GX460 is also following the Infiniti QX80, second paragraph priceLess than one million, eight-cylinder luxury SUV brand positioning is no low-level ES, the kind of arrogant on the RX.
We can even say: it is cost-effective.
The total rate of import 4.0L models 73%, 4.6L 116 as a percentage, RAND cool luze example, its ratio of 4.0L 4.6L models happened We should be more expensive around 16 million, while the Prado 4.0L models priced at the top with 80 million, GX460 only 5-10 million more expensive, as well as the Lexus premium brand it?
Further, the standard version of the configuration GX460 is also quite full, four-wheel drive, and KDSS suspension chassis lift are all provided. Lexus brand, V8 have feelings, good value, why not sell it?
▎ luxury car buyers love the extreme, can not withstand more gold to sell difference
In order to sell this car GX460, ingot and not few customers have a detailed exchange on the grounds they refused or quite convincing.
The first is not prominent selling point, there is always some luxury car users the ultimate pursuit, such as: they like Maserati, but does not care about the suspension Britain; use Alpha , not Tucao not fun to drive, well-off in economic basis, under the name of a multi-vehicle car is the norm these people.
They do not need the car how a balanced, comprehensive, more eager to highlight certain aspects of performance, different cars doing different thing, and some GX460 is screwed up.
The total customer Ming said: compared to the GX460, he prefers a combination of Senna and Wrangler, home, off-road are complete, as the brand who cares? The usual means of transport of the Mercedes-Benz S has a sign face.
Next is designed with different LX570, GX460 in shape and Prado contrast is not big enough, body side and tail can obviously see the connection between the two, which some plunges. Everyone that the owner can not explain: How good value GX460, Lexus luxury brand how. Meanwhile, the Range Rover and a substantial discount GLS also had its impact.
say, ingot GX460 easy to hit the hands?
Of course not absolute, considering Rand Road, Chak cool consumers may be it attract, but the same price, Rand Road, Chak cool also can buy 4.6L version, the final weigh in size, reputation and brand, most people and opened the door Toyota.
can not go up, get down, somewhat embarrassed.
car poly Summary
Although Lexus fame in the entry-luxury car market, but the face of high-level market it’s brand appeal and BBA still a gap, LX, LS sales performance slightly dull, otherwise it will not by Alpha in the east, by LM to look for other ways against the S-class and 7 Series.
When you Consulting Sales: 800,000 BMW and Lexus what’s the difference when, they certainly knowing smile, he continues to praise the Lexus, but my heart will be supplemented by one: a sold out, a longer marketable ah.