On June 7, the new high-end brand packets in the world announced the latest sales information. In May, the leadload sales of 18,059 vehicles, a year-on-year increase of 39.45 percent. Recently, the leader launched a number of new products such as 05 PHEV, and used the “circle powder” approach across the traditional car dimension to expand the user’s trend life circle.
New energy high-performance new product, meets the market demand
In the beginning of May, the leader Phev family added “trend” Newcomer “: The first slope of the lead in plug-in mixed SUV model 05 PHEV highlight listing, priced of 2.277 million yuan. Under the blessing of Drive-e dual engine technology, the pure battery life mileage under the NEDC working condition has reached 81km, and the integrated fuel consumption is as low as 1.4L / 100km, which can meet the vast majority of urban consumers’ green travel needs. . 05 PHEV integrated battery life has reached 800km, and it takes more advantages of the longitude of the mixed model. The arrival of the leader 05 PHEV means that the leading Co Phev family is further improved, bringing superior quality travel to the urban new energy consumers who focus on color and strength.
Teaching 05 PHEV highlights, bringing more green travel
in high performance The car segmentation, the packet also welcomes heavy products. At the beginning of June, the leading 02 Hatchback was officially launched, priced at 176,800 yuan. As the first hatchback car, the leader 02 Hatchback has 254 horsepower peak output, the fastest 6.2 seconds of 0-100km / h acceleration time, built a “new generation of steel gun” for users. After listed, 02 Hatchback and 03 form a leading “Sports Car Double Star” to further meet the needs of users.
Teaching 02 Hatchback listing, with powerful performance to meet user diversification needs
In the middle large-scale luxury SUV market, users pay attention to the packet 09. At present, the packet has established a number of official community, attracting a number of 09 fans. Charge 09 will be bright in June and plan to be officially launched in the fourth quarter of this year.
Teaching 09 will be officially unveiled in June
in the field of second-hand car, late June The packet will officially launch the second-hand car business, including services such as APP online area, used car certification, one-button valuation. Leaching also provides users with a free road rescue and data traffic, official standard professional testing, lifetime warranty, and owner’s rights and interests, to create a car experience for users. The online official certification of the second-hand car business will bring more secure and more convenient second-hand car trading services. 
Collar official second-hand car business, bring users more peace and convenient experience
[123 ] Build an ecological breakthrough, bringing a trend travel experience
For five years, the leader always surrounds users with high-end exploration, innovative ideas And methods bring the user to bring the trend travel experience. The Pedic Automotive Experience Center has been unveiled in the early June. The leader sports experience center has the industry’s top hardware facilities, and provides users with professional and abundant training courses, built a set of individual, trend, and open offline aggregation. Over the years, the leader continues to deeply cultivate the automotive sports culture, and constructs “professional”, “fun”, “general” complete car sports cultural ecological ecology, promoting China’s transformation from the automotive cultural power from the automobile .
The leader automotive exercise experience center unveiled, creating a trend of trend
Racing One ride in the field, in the second world, the leader combined with the virtual artist, breaking through the “secondary wall”, leading the new trend of the user. Since the exhibition, Filk is two yuan in the second year.Xi Tai Million Fans; Birth of the Leakage Brand for five years, and constantly out of the trend, harvest more than 500,000 trusts. After the official cooperation, the packet will bring a brilloved content with, with the user to create exciting content, with more diverse forms, bring a new experience to users.
Collection combined with, leading the new trend of the connection user
bringing the trend to the user While the experience, the gathered a new mechanism to build a depth of users. In mid-May, the leader established the CO Guest Council and recruited the first batch of members. The CO Customer Council will communicate with the owner of the owner to communicate with the owner. In the next year, the CO Customer Council will regularly propose and deeply participate in the planning and decision-making of the packets, let the leader from “approach” users, truly “into” users.
The new five online experience stores are planned, packet acceleration promotes “European Plan”
2020 In September, the leader “European Plan” opened and then opened two online experience stores in Amsterdam, Netherlands. At the beginning of 2021, the packets realized the whole vehicle exports to Europe, “European Plan” enters the expressway.
Recently, the packet announced that it will open 5 online experience stores in the year to accelerate the promotion of the European Plan. 5 new stores are located in Antwerp, Germany, Barlin, Germany, Paris, Germany, Milan, Berlin, Spain, Spain. Among them, Antwerp and Berlin Line Experience Shop plan officially opened this summer, and the remaining 3 online experience stores are scheduled to be completed during the year.
For the urban traffic conditions of European high urbanization and congestion, packets create “subscription system” business model, users can choose long-term / short rent / purchase according to actual needs, Thereby enhance the vehicle usage and efficiently solve the user’s travel needs. As of May this year, 15,000 users in Europe have become a member of the leader “subscription system”, the collar transforms the role of the car manufacturer to the travel service provider.
More than 15,000 European users have “subscribe” the leader
Since the “European Plan” started, the packet has attracted more than 100 employees from all over the world. The piling plans to expand the number of European employees to approximately 550 at the end of 2021. A team of international, diversified teams will effectively promote packets in Europe. From the continuous introduction of new products, to the multi-diversified trend life with users, the rapid advancement of “European Plan” is always “users” as all decisions The forelist, always adhere to user thinking drive technology, product, brand building. In the future, the packet will cooperate through the product, experience end, and user-end system, and use users to consolidate brand confidence, bring more “more than the car” travel experience.