Recently, the public officially issued a group of POLO pictures of medium-term relevance. From the details of the upgraded, it is inevitable that the author has a bleak of the current POLO PLUS sales, and even the domestic market for the A0-level sedan. How much temperature left in the heat? It is undeniable that the impact of the new Polo change is positive, and sales can not form a positive proportional effect with it, and it is another matter.
POLO PLUS is not complemented
POLO PLUS is the sixth generation model of POLO, you can notice the introduction of domestic production It also deliberately adds the logo of Plus, which is simply simple, representing a new generation of models than the old models in appearance, space, configuration and other aspects. The same price is also high, and the price of 99,900 entry version is more than 20,000, and most of the potential buyers will refuse.
This is also one of the reasons why the sales of the current POLO PLUS will not be held. You know, with the entry version as an example, if you count the insurance, the fee, the final landing price will exceed 115,000, and is just a manual version. This price has not exceeded the consumer’s psychological expectation for a sedan positioning A0. Almost prices, consumers can purchase high-level positioning models as joint ventures, such as Nissan Sylphy or Honda Lingpai, and the practicality of sedan styling spaces.
POLO PLUS is not good to have a high pricing of excessive subjective factors, and on the other hand, it is affected by the shrinking of the entire A0-stage car market. Even if the later Polo Plus released up to 20,000 car purchase discounts in the terminal, the sales terminal still did not improve. On the contrary, it is in full swing than it is high at a compact field of one level.
Although the A0-level market is often defined as a small demand by consumers, many consumers have also loved it, and the four, five generations of POLO sold in China. Where the beneficiaries. In the sales statistics table, the five-year period of 13 to 17 years is the high-gloss of POLO in China, and the average sales volume is more than 15,000, the top of the most peak is even.By 218,000, it is proud of the other superior competitors, and the situation that does not fall into five thousand can’t rise.
A small model like POLO, in fact, for some female consumers who are not very refined driving are very friendly, flexible body adds their daily driving self-confidence, most POLO users Basically, women are mainly women. . However, domestic consumers like the space is not a secret, even if the Polo Plus has long extended, the A0-level positioning is true is its ceiling. 
Nowadays, the development of the car is rapid, and the living standards of the people are getting better and better, and the budget of the car is not reduced. If Polo Plus is in the same price, the independent brand model is all, and the price of joint venture has continuously discloses. On the argument, the discord space, argument, etc. This is also a pain point for the A0-level car, such as Honda Fit, Nissan Tata, Toyota.
Make SAIC’s unacceptable that POLO PLUS’s sales is the worst performance in the mainstream joint venture A0 model.
The renown polo is still changing 
Polo plus in 2021, just listed in March, meaning that the newly released medium-term change model will not be in China in the short term The market is listed. What is the strength of the new Polo not with the current POLO PLUS?
First, from the appearance shape, although the new car is only a medium-term change, there are many details, and the two designs are comparable to once. Overall followed the new generation of golf design ideas, such as the first time I use IQ.Light intelligent lighting system, four matrices in the lamp cavity, as if it is a continuation of the first generation Polo classic four round headlights, And in the front of the head, a penetrated LED walking light strip is added, and the recognition of the new POLO is improved.
The front bed position of the lower front rod has adopted a large black grid into the air, enhances the movement of the new car, and changed the predecessor face for the current containers. The side of the body remains flat, simple three waist lines. The styles of the taillights are redesigned according to the new golf irregular shape, and the characteristics of POLO are redesigned, the embedded matrix LED lamp group module can support dynamic lighting effects, which seems to be more exquisite.
In the lower part of the central Volkswagen LOGO, the new car also uses a routine practice that has a letter under the sign, although we have learned, but it will bring a hint of hints to consumers. A sense of psychology. For example, in the R-Line version, in addition to the R word identification in the head, the wing plate position, the tail has also been designed with a set of four bilateral chrome-plated exhaust port decoration. It is not difficult to see that the design of the new Polo will be more in line with the aesthetics of young people.
In addition, in terms of interior, new polo emphasizes hardware upgrades. Compared with the inner interior materials, the new car is standardized with a full liquid crystal dashboard, with a low-cost model of 8 inches, a high-cost model of 10.25 inches. The central control LCD display is 6.5 inches. If you are not enough, you can also add 9.2 inches. It is worth mentioning that the touch-type air conditioning control panel, the mobile phone wireless charging upgrade configuration, although there is no quality leap, but can effectively feel the new POLO younger transformation.
To tell the truth, add colorful decorative kits in the interior with cash polo plus to add colorful decorative kits or introduce the beats audio system, the surface looks very eye-catching, but actually I left the people and penetrated impression, it is better to be practical as POLO after the old change.
As for power, the overseas new version of the new car is first debuted to provide a total of three-cylinder 1.0L gasoline and high-low power adjuster, the maximum horsepower is 80 ps, 90ps and 110ps, transmission system matching It is a 5mt or 7DCT gearbox. Back to the country, it is expected that the new POLO will still use the available 1.5L self-suction engine, the maximum horsepower 113PS, matches 5mt or 6AT gearbox. 
The current version of the popular EA211 1.5L power system technology is quite mature, economical is also very prominent, and the comprehensive fuel consumption of the Ministry of Industry and Information Technology is 5.5L, but it is only 12/13 seconds of zero-hexadecimal. 145NNMIDDOT; M’s peak torque may filter out some of the hormonistic young consumer groups, with its design concept.
Perhaps, it is really those who don’t care about this new Polo, and only those who don’t care, take care of everyday, buy vegetables, pick up children and other peer behavior. Young female in the entrance spot or the mother. 
If POLO after the medium-term change can make the price of one of them, help Nowadays, the POLO PLUS is still ok, but if you want to go back to the top a few years ago, according to today’s market environment, I am afraid that I am not very realistic.