April 7, Dongfeng Kai Chen announced ldquo; A + grade SUV First rdquo; Chen Xing Kai officially open the pre-sale, sale price range of 110,000 to 150,000 yuan. New car sale brings to upgrade six heavy Hao Li, from financial gift to provide replacement ceremony, powertrain lifetime warranty, such as full customer care.
Ma, general manager of Dongfeng Kai Chen Lei, said: Chen Xing Kai Kai Chen Dongfeng After ten years of accumulation, carving three years, the integration of Renault – Nissan – Mitsubishi Alliance Global Technology Resources, in order to meet Chinese consumers high-quality travel demand to build new models. It uses a new VSA Kai Chen intelligent modular architecture and the new ldquo; BI aesthetic rdquo; design concept, with 48 technical highlights to ldquo; Global Technology, a joint venture quality, Chinese custom rdquo; high-value gene products, interpretation of 2020s VIP driving new ideas. It is reported that Kai Chen Xing end of April will be officially listed.
VIP concept of sincerity price, defined the 2020s new VIP universal value proposition [123 ]
- customer is VIP, VIP Kai Chen Xing leading the universal value of the Road
Kai Chen Xing to ldquo; customer is VIPrdquo; as a repairer philosophy, emphasizing everyone is living in the big V, every pursuit of higher order are worthy of respect. Dongfeng Kai Chen profound insight into the progress of consumer demand for cars, designed by Kai Chen Xing VIP level will be high sense of value delivery to more consumers, friendly price policy is a source of good faith, it is the universal way.
Ma, general manager of Dongfeng Kai Chen Lei said: ldquo; Kai Chen Xing to lsquo; First rsquo; interpretation of high-value product attributes, and to further extend the driving VIP as universal values. Since March 8, carried out since the blind stitching, high intention Kai Chen Xing scheduled customer has exceeded 11,000. Today, the price of good faith announced further VIP treatment so that more people can be at your fingertips, a sense of high-value offHuai will also get more consumers. rdquo;
- precision anchoring mainstream demand for high-value customers a sense of belonging [ 123]
can allow customers to experience the sense of belonging to a high-value, it depends on accurate understanding of the target population and consumer demand. Dongfeng Kai Chen in his capacity as its own brand aimed at mainstream users, not rigidly adhere to the minority perspective, but trying to discern and meet the needs of the public, trying to achieve universal high-value Kai Chen Xing’s.
Kai Chen Xing is the customer-oriented group life and career are in the rising phase of the new production line of light in the crowd, most of which are 80 and 90. They come from the mainstream, but do not follow the crowd; they ingenuity eloquent, but not yet maverick; they are willing to share, but do not flaunt it publicity. They want to show personality expression, the pursuit of high-quality bid, but also need to take care of the family. Both practical and comfortable personality and Kai Chen Xing, is such a high-value products to meet their needs.
- as a top Xingyuan plus V, pre-sale policy interpretation of high-value care
at Kai Chen Xing former officer declared sale, Dongfeng Kai Chen released an official review # Kai Chen Xing Xing Yuan prime plus V # for your heart-warming video, video Kai Chen Xing help medical staff would also like the scene frame by frame moving. Starry night and hardships, mountains and rivers as before, time quiet drip, flowers and trees unharmed, the hero of the country’s feelings propped up hope, ldquo; you are the guardian of the world, we guard each Xingyuan you rdquo ;, the angels, Kai Chen Xing have to listen carefully.
everyone is their own life in the big V, customers first class Xing Yuan, Chen Xing Kai is a top priority. With the official opening and Kai Chen Xing upcoming sale, Dongfeng Kai Chen VIP-class hospitality for consumers, but also fully proved its ldquo; high value & rdquo; customer care, which can get a glimpse of the rich pre-sale policy.
Qi Chen Xing Hao Li upgrade pre sextet
Financial ceremony:
2–3 years 0 interest or zero down payment
replacement ceremony:
supreme 7000 yuan replacement subsidy
add new ritual:
Kai Chen / Nissan owners purchase Kai Chen Xing, enjoy 3000 yuan purchase subsidies
warranty ceremony:
powertrain lifetime warranty
chi ceremony : s first
owners enjoy 5-year limited traffic vehicle networking services
care ritual:
Medical personnel police car to enjoy 3,000 yuan / Taiwan car allowance Preparation Chen Xing Kai-anticipated, it is made in good faith in the pre-sale stage, comprehensive pre-sale policy for the car users provide ldquo; high-value rdquo; worry-free care. In addition, Chen Xing Kai’s surprise sale of much more than that, more price prize quiz, Kai Chen Xing fans first test series of activities invites consumers to participate.
global technology, the quality of the joint venture, Chinese custom, his best interpretation ldquo; First rdquo; high-value
- led the new car quality standings, high value products trusted
recently, the Dongfeng Kai Chen absolute leading edge won ldquo; 2019 China’s brand new car quality rdquo; authority first place in the annual list. Reliable quality Dongfeng Kai Chen promise, as Kai Chen brand new VSA intelligent modular architecture landed the first model, a high value on Kai Chen Xing also able to show the full dimension.
ldquo; Global Technology, a joint venture quality, Chinese custom rdquo; high-value gene integrated into the design and manufacturing ingenuity Kai Chen Xing every wonderful ingenuity row, which is the star from a good car to car across. ldquo; A + grade SUV First rdquo; Chen Xing Kai has ldquo; new styling, technology alliances, intellectual interest in science and technology, leapfrog comfortable rdquo; four product selling point advantage, 48 technical highlights, high-value interpretation of 2020s New VIP universal value advocate.
- global technology, global outlook underlines the strength emboldened
Dongfeng Kai Chen set the Renault – Nissan – International Perspective Mitsubishi, technological superiority and stringent standards in one, shared professional team integrates global wisdom. Kai Chen Xing set forward-looking and flexibility based on the core of the VSA-L medium and large platform to build, consumer demand for the 2020s, enhance intelligence, comfort, driving pleasure comprehensive experience.
Kai Chen Xing equipped with the new 1.5T turbocharged engine, to achieve the same level of maximum power of 140kw, high-quality 7DCT gearbox provides better driving handling. Matching light 48V hybrid power system booster, set acceleration boost, energy recovery, coast stop, and then start the idling is equal to one, include low cost, strong power, low fuel consumption advantages, to achieve the best start with the level of acceleration ability to achieve the lowest hundred kilometers 6.1L, get comfortable and fun to drive and fuel efficient dual enjoyment.
- joint quality, higher order defined quality standard driving
Nissan Kai Chen Xing was born in a world-class benchmark factory in Zhengzhou factory that while the production of the Nissan X-Trail. In addition, the Zhengzhou plant also won ldquo; 2019 China’s Best Factory Award for excellence in manufacturing quality rdquo; and many other awards, its internationalization and professionalism was demonstrated on Kai Chen Xing. Meanwhile, Kai Chen Xing and Infiniti, Nissan same standard of quality management system with the same R & D team, high-quality full-dimensional obtain assurance, practical and reliable.
Kai Chen Xing rely on joint ventures background shared global supplier system, the core components are the world’s top brands such as Bosch, Continental, Baidu and other well-known brands, and in accordance with the safety standards developed super-star double, with large size six security airbags, rear child observation mirror multiple configurations, every detail carefully crafted are the culmination of its interpretation of high-value, guarantee every time you have left for peace of mind.
QiChen Xing class cars using standard build region Zone Body composition body, a passenger compartment 94 percentage proportion of high-strength steel, the use of all the key parts of the passenger compartment than 1.2GPa steel, accounting for the percentage of the passenger compartment skeleton member 37, leading the industry. In addition, a unique multi-channel body region of the impact buffer structure design, efficient absorption of impact forces, reduce deformation of the vehicle body, the entire vehicle occupant meet all safety requirements.
In addition, Kai Chen Xing equipped with intelligent driver assistance systems, with a full field of intelligent adaptive cruise ACC, FAP automatic parking assist system, FEB intelligent pre-crash brake assist functions, real-time monitoring of road crashes and may be given a warning to provide a high level of intelligent driver assistance, relieve driving fatigue, more comfortable, more convenient and more secure.
- Chinese custom, proprietary quality-made release exclusive care
for Chinese consumers to create exclusive VSA intelligent modular architecture, the high value given to the product itself, but also brought a lot of Kai Chen Xing ldquo; Chinese custom rdquo; product highlights. Dongfeng Kai Chen from China core needs of users, professional comfort-tuned for the Chinese complicated road to ensure high speed stability, steering to create texture.
Dongfeng Kai Chen from Chinese user demand, and actively tap the potential VSA intelligent module frame chassis to meet Chinese consumers comfortable ride and secure handling of core requirements. For example, in urban roads, Kai Chen Xing steering wheel steering light and smooth, full suspension shock filter, the vehicle is running good texture; high-speed road, Kai Chen Xing steady steering, steering response and timely, accurate pointing, roll small, good grip, strong sense of peace of mind changing lanes; and in the bumpy road, by Kai Chen Xing of the vehicle smoothly from side to side is small, the size of soft bumps to defuse the impact, front and rear ride more comfortable. In overcoming the challenges leapfrog space to bring the operation of multiplication, Kai Chen Xing after a lengthy and rigorous testing is much higher than the industry standard of verification, to ensure the unity of comfort, flexibility and stability.
Chinese consumers in the era of smart cars for intellectual interest in science and technology have higher requirements, Kai Chen Xing intelligent control equipped with 15.6 inches large screen, AR real intelligent navigation, W-HUD head-up display system and other intelligent series of pilot rich configuration. Among them, the whole car four syllables voice interaction zone starting at the same level, but also support in Cantonese recognition, taking care of the individual needs of every passenger, enjoy the convenience of car experience.
Kai Chen Xing deep understanding of the new production line in light crowd of emotional appeal, and VIP driving experience extends to every detail of the product, opening up new wind 2020s automobile consumer demand, will drive the industry explore higher order value. Kai Chen Xing believes the sale will show striking, officially listed at the same time the end of April, is also worth looking forward to the full.
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