In recent times, there are many news about the shortage of the global automotive industry chip. And due to the shortage of chip, many automakers have caused production.
According to Automotive News, a survey of Alik Partners on the 15th is predicted, only due to chip shortage, global automakers will only lose $ 110 billion this year, The scale of automobile production interruption will reach 3.9 million.
In January, Alix Partners announced that the sales losses in the global automotive industry were expected to be $ 61 billion, and the output decreased by 2.2 million. After the time has been 4 months, the situation has not improved, but it is more deteriorated. Therefore, it is expected that the impact of production is more harsh.
This is the main reason because of the emergence of various negative news on automotive semiconductor chip production from January. For example, the Tokyo semiconductor factory fires, the flood in Texas, the United States, has been exploding successively. And these areas are also the main product area of automotive chips.
In addition, the shortage of chip also leads to US inflation. With the decline in automotive supply, the price of new cars and used cars is rising.
However, Alix Partners expects that the production interruption caused by the semiconductor shortage will reach the peak in the second quarter, and this situation will be from the first The second quarter begins to improve. In addition, it is analyzed that the semiconductor supply required for automotive manufacturers for automotive manufacturers will return to normal. So 2021 is still a cold winter that many car companies have to face.
The Alix Partners Authority Mark MiDDot; Mark Wakefield said: “The shortage of semiconductor shortage in the third quarter is still very serious, but the situation will change next year.”
The shortage of the car chip also fellForcing a lot of automakers have to take measures in advance. For example, French Peugeot will be discontinued in advance, and the chip is given to a best-selling model, and the amount of chip is reduced in a best-selling model, such as reducing the full LCD instrument to a traditional instrument.
There are also some powerful manufacturers, such as modern cars have announced that the Samsung Electronics shall be combined with the shortage of chip. Although Samsung’s main business is not automotive chip, the manufacture of car chips is not particularly difficult for Samsung Electronics.
Other car brands also strengthen their weights in chip supplier companies through contracts, such as contracts with chip suppliers. Get a priority chip supply. 
Of course, in this case, it is dangerous for many car brands that are relatively small. Since the demand for your own chip is relatively small, it is difficult to obtain a chip from the chip vendor, thus affecting the production and delivery of the car.
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