[ Juxun Wang reported ] 2020 April 7, Dongfeng Kai Chen new models mdash; mdash; Kai Chen Xing open sale, pre-sale price of 110,000 yuan -15 million. The car has 48 technical highlights, provided that the owner ldquo; First rdquo; enjoy the theme. It is reported that Kai Chen Xing will officially go on sale in late April.
in the opening pre-ceremony, Ma, general manager of Dongfeng Kai Chen Lei, said: Dongfeng Kai Chen Kai Chen Xing after 10 years of accumulation, 3 years carving, integration Renault – Nissan – Mitsubishi alliance of global technical resources in order to meet Chinese consumers high-quality travel demand to build new models. Kai Chen VSA which uses a new modular architecture and intelligent new ldquo; BI aesthetic rdquo; design concept, with 48 technical highlights to ldquo; Global Technology, a joint venture quality, Chinese custom rdquo; high-value gene products, interpretation of 2020s VIP driving new ideas.
In line with the new car sale, Dongfeng Kai Chen upgrade launch six heavy Hao Li. Among them, a lifetime powertrain warranty, for the owners, not only by confidence, and access to benefits.
| Kai Chen Xing pre-upgrade six heavy Hao Li | |
|---|---|
| financial propriety | 2–3 years 0 interest or zero down payment |
| replacement ceremony | supreme 7000 yuan replacement subsidy |
| to add new gift | Kai Chen / Nissan owners purchase Kai Chen Xing enjoy the purchase of 3000 yuan subsidies |
| warranty ceremony | powertrain lifetime warranty |
| chi ceremony | owners enjoy 5-year limited traffic vehicle networking services |
| care ritual | Medical police officers buyers enjoy 3000 yuan / car allowance |
| tabulation: Chexun Wang | |
customer is VIP, VIP Pu Kai Chen Xing lead proper value of the road.
At present, Dongfeng Kai Chen T, D, M series of three models, respectively, SUV, sedan, MPV. For example, small SUVmdash; mdash; Kai Chen T60, compact SUVmdash; mdash; Kai Chen T70, medium-sized SUVmdash; mdash; Kai Chen T90, compact car mdash; mdash; Kai Chen D60, and so on. The launch of new models Kai Chen Xing, due to ldquo; customer is VIPrdquo; as concept cars, emphasizing everyone is living in the big V, every pursuit of higher order are worthy of respect.
Ma, general manager of Dongfeng Kai Chen Lei said: ldquo; Kai Chen Xing to lsquo; First rsquo; interpretation of high-value product attributes, and to further extend the driving VIP universal value. Since March 8, carried out since the blind stitching, high intention Kai Chen Xing scheduled customer has exceeded 11,000. Nowadays, publish sincerity prices further so that more people can be at your fingertips VIP treatment, high sense of value care will also be more consumers of all ages. rdquo;
precision anchoring mainstream demand for high-value customers a sense of belonging.
can allow customers to experience the sense of belonging to a high-value, it depends on accurate understanding of the target population and consumer demand. Dongfeng Kai Chen in his capacity as its own brand aimed at mainstream users, not rigidly adhere to the minority perspective, but trying to discern and meet the needs of the public, trying to achieve the universality of high-priced Kai Chen Xingvalue.
Kai Chen Xing is the customer-oriented group life and career are in the rising phase of the new production line of light in the crowd, most of which are 80 and 90. They come from the mainstream, but do not follow the crowd; they ingenuity eloquent, but not yet maverick; they are willing to share, but do not flaunt it publicity. They want to show personality expression, the pursuit of high-quality bid, but also need to take care of the family. Both practical and comfortable personality and Kai Chen Xing, is such a high-value products to meet their needs.
global technology, global perspective highlighting the strength of confidence.
Dongfeng Kai Chen set the Renault – Nissan – Mitsubishi’s global vision, technology and stringent standards in one, shared professional team integrates global wisdom. Kai Chen Xing set forward-looking and flexibility based on the core of the VSA-L medium and large platform to build, consumer demand for the 2020s, enhance intelligence, comfort, driving pleasure comprehensive experience.
Qi Chen Xing 1.5T turbocharged engine equipped with the new, to achieve the maximum power of 140 kilowatts at the same level, high-quality 7-speed double-clutch automatic transmission provides better driving handling. 48-volt light matched hybrid power system booster, boost set acceleration, energy recovery, sliding down, and then start equal to an idle speed, include low cost, strong power, low fuel consumption advantages, to achieve the same level of the best start acceleration, minimum hundred kilometers to reach 6.1 liters, get comfortable and fun to drive and fuel efficient dual enjoyment.
joint quality, higher-order standard defines the quality of the ride.
Kai Chen Xing rely on joint ventures background shared global supplier system, the core components are the world’s top brands such as Bosch, Continental, Baidu and other well-known brands, and developed in accordance with the double super-star safety standards, with large size six airbags, rear child observation mirror multiple configurations, every detail carefully crafted are the culmination of its interpretation of high-value, guarantee every time you have left for peace of mind.
Qi Chen Xing class cars using standard build region Zone Body body composition, the proportion of high-strength steel passenger compartment 94Percentage of the passenger compartment above the key parts all use 1.2GPa steel, accounting for 37 percentage passenger compartment of bone pieces for the industry-leading level. In addition, a unique multi-channel body region of the impact buffer structure design, efficient absorption of impact forces, reduce deformation of the vehicle body, the entire vehicle occupant meet all safety requirements.
In addition, Kai Chen Xing equipped with intelligent driver assistance systems, with a full field of intelligent adaptive cruise ACC, FAP automatic parking assist system, FEB intelligent pre-crash brake assist functions, real-time monitoring of road crashes and may be given a warning to provide a high level of intelligent driver assistance, relieve driving fatigue, more comfortable, more convenient and more secure.
led the list of new car quality, high value products worthy of trust.
Recently, the Dongfeng Kai Chen won the absolute leading edge ldquo; 2019 China’s brand new car quality rdquo; the authority of the first annual list. Reliable quality Dongfeng Kai Chen promise, as Kai Chen brand new VSA intelligent modular architecture landed the first model, a high value on Kai Chen Xing also able to show the full dimension.
ldquo; Global Technology, a joint venture quality, Chinese custom rdquo; high-value gene integrated into the design and manufacturing ingenuity Kai Chen Xing every wonderful ingenuity row, which is the star from a good car to car across. ldquo; A + grade SUV First rdquo; Chen Xing Kai has ldquo; new styling, technology alliances, intellectual interest in science and technology, leapfrog comfortable rdquo; four product selling point advantage, 48 technical highlights, high-value interpretation of 2020s New VIP universal value advocate.
Chinese custom, proprietary quality-made release exclusive care.
for Chinese consumers to create exclusive VSA intelligent modular architecture, the high value given to the product itself, but also brought a lot of Kai Chen Xing ldquo; Chinese custom rdquo; product highlights. Dongfeng Kai Chen from China core needs of users, professional comfort-tuned for the Chinese complicated road to ensure high speed stability, steering to create texture.
Dongfeng Kai Chen from Chinese user demand, and actively tap the potential VSA intelligent module frame chassis to meet Chinese consumers comfortable ride and secure handling of core requirements. For example, in urban roads, Kai Chen Xing steering wheel steering light and smooth, full suspension shock filter, the vehicle is running good texture; high-speed road, Kai Chen Xing steady steering, steering response and timely, accurate pointing, roll small, good grip, strong sense of peace of mind changing lanes; and in the bumpy road, by Kai Chen Xing of the vehicle smoothly from side to side is small, the size of soft bumps to defuse the impact, front and rear ride more comfortable. In overcoming the challenges leapfrog space to bring the operation of multiplication, Kai Chen Xing after a lengthy and rigorous testing is much higher than the industry standard of verification, to ensure the unity of comfort, flexibility and stability.
Kai Chen Xing also an insight into the automotive mainstream aesthetic trends Chinese consumers, using ldquo; BI aesthetic rdquo; design concept, the ldquo; momentum, concise, balanced rdquo; the beauty of harmony throughout the body, fit exclusively Chinese aesthetic new ideas. In addition, Kai Chen Xing VIP large space, Queen Fujia seat, back seat full ground stations, aviation headrest neck protection configuration of high-value, specialized preferences for Chinese customers, people-oriented, know best how to take care of customers in China a person’s mind.
Chinese consumers in the era of smart cars for intellectual interest in science and technology have higher requirements, Kai Chen Xing equipped with a large screen, AR real intelligent navigation 15.6 inches intelligent control, W- HUD HUD intelligent pilot a rich system configuration. Among them, the whole car four syllables voice interaction zone starting at the same level, but also support in Cantonese recognition, taking care of the individual needs of every passenger, enjoy the convenience of car experience.
uphold ldquo; do independent provider of high-value commodities mainstream rdquo; corporate vision, Dongfeng Kai Chen from technology, products, experience, and many other brands steady upward push. The new ten-year strategic models ldquo; A + grade SUV First rdquo; Kai Chen Xing as a starting point, high-value Dongfeng Kai Chen from the driving experience into the homes of ordinary people. I believe this the end of April the official listing of the new models will get widespread attention.