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ES6 Wei to sit tight in pure electric SUV sales top: the ups and downs actually successful counter-attack?

Wei to talk about the car, was once a topic of twists and turns and flying status ,, its CEO in 2019 has also been friends laugh as “the most miserable person.” When we have not had time to express sympathy, the epidemic has opened a new crown hell mode chapter in 2020. Before

Wei to become stable from the ups and downs of the line

However, if we take a closer look Wei to the car in 2020 years of sales data, or will Wei to the brand, as well as withstand the pressure from various quarters of the founders affirmed the eyes, in the current adversity but Wei to restart the rhythm Pijin cut the spine – in the last August, Wei to refresh the sales results they deliver up to 3965 the number of units and an increase of 104.1 percentage; where the family mainstay models Wei to ES6, delivered 2840 units, rose for two consecutive months, rose by 58 percentage.

ES6 Wei to actually become a product continued to shine, though compared to the current mainstream fuel vehicles or giant drop in the bucket, but look back to the current growing pure electric SUV list, Wei to ES6 in 2020, already has five months to become sales crown the list – as a starting price of 358,000 SUV, ES6 have beaten BYD pure electric series, Xiaopeng G3, AionV other location more populist products.

According to the current market price of the cognitive, 200,000 already own brand red zone, and Wei to also serve as a new force brand, sales results can be said to be from word of mouth marketing, we had entered into is not easy to score. And the key is, the timeline and then move forward into 2019 in July, we will find the basic monthly sales ES6 is balanced and progress while maintaining stability, and not like the rest of the new forces to build cars like ups and downs, to a certain extent the product has already been demonstrated sustained vitality. So Wei ES6 is how to do it?

In addition to the product itself, can not be discounted services to Wei

Data from the salesTo be seen, “holding high-dozen” strategy for the vast majority of independent brands are not realistic, pure electric SUV, such as Roewe MARVELX, AionLX, Teng potential X and other pricing models are currently about 300,000 sales are not too good, I can only say ES6 has its own survival.

force from the products concerned, ES6 Wei to belong to the current performance balanced faction, which is a comprehensive condition Mileage 610km, between two-wheel-drive electric biggest outbreak of 544 horsepower, able to do 4.7s Pobai kilometers. This data between the performance of the more fanatical Chinese BYD EV, and in terms of focusing on mileage Xiaopeng P7 is actually not a color, but an SUV, is already fairly balanced.

Further, in terms of the size of the people concerned, ES6 vehicle length and breadth were 4850/1965 / 1758mm, wheelbase 2900mm, SUV, five large positioning. Only in terms of wheelbase and seat layout, front and rear space has been more than Zhuozhuo, still retained a huge trunk space. It can be said space and practicality, is the most basic requirements of a large five SUV’s.

As for the configuration level, in fact, its own brand of high-priced models have been matched in level, there is no longer competing products configured to form enumerate. The difference can pull one of the major highlights is that Wei to NOMI unique car carrier artificial intelligence system. Currently NOMI Mate 2.0 is calculated based on the powerful on-board computing and cloud platform that integrates voice interactive systems and intelligent Emotion Engine, this is also for Wei to “mobile living space,” adds a lot of emotional elements.

In addition, in order to solve the most talked about pure tram travel “range anxiety” problem, Wei to give NioPower can be considered rare in the current industry, or the layout of the most widely the solution to a travel service. Which has 12 places free power-up services, is the owner leave permanent address long-distance travel more than 200 kilometers outside will come into effect, providing for electric service by the Wei to the company according to the actual situation, and in other public electricity charging station will be given returned.

Also for electric service with respect to Wei is currently the industry is ahead of the layout, at least on the market most of the new energy products no way to do it three minutes to complete the replacement of vehicle batteries. The current data show that the total number of Wei to a total of 131 for power plants, covering 58 cities nationwide, of course, which, has covered most of the city licensing restrictions limit line – General operation for finding charge pile, for electric vehicle It can be said is a relatively faster recharge strategies.

Of course, when it comes to Wei part of life, but also have to mention the previously controversial topic of “nanny” charge cars. In fact, do not blow the Black Lands not say, from the fixed charge pile compared to the “mobile charging treasure” is also relatively more flexible programs, and even appeared directly in front of the energy supply in case of inadvertent car lying nest, and basic 10 minutes charging can be done 100km life.

Taking all these points charging scheme, Wei can be said to be from a different point of view to addressing the supply problem of life. In fact, this dimension can explain ES6 sales an important reason for the steady – in addition to selling products, Wei ES6 to provide services that other brands can not match. By NioPower this point at least, from a variety of circumstances, to solve the problem of battery life of electric vehicles. And the range for electric service, in fact, electric cars hedge ratio and life has also been improved.

this service, it is now, and indeed most earnestly to address key user pain points.

ES6 Wei to become available in the future

If Tesla was won in the early investment and high positioning, so Wei is currently being used to the layout of the early morning, in exchange for the current steady growth. Although in Shenzhen charge pile over and over this city, it will be around most of my friends because “there is no residential parking charging pile” not to consider new energy vehicles. The positioning of Wei to more than 350,000 ES6 can beat most pure low-cost electric SUV, the layout is still the core service, which is a profound knowledge of the process.

Recalling Wei to previous criticism and controversy, the brand now hold the position – as we say in the past few years, new forces repairer, immortality is successful, and Wei to ES6 currently can continue to win in the pure electric SUV sales crown, even more health steadily forward in a gesture of. Now with the launch of a new coupe model EC6, and thereafter ET series of car products continued to improve on the matrix, can be said to Wei, it has become my future can be expected.

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