As one of the legal systems of most domestic consumers are familiar with the brand, was born in 1919 in the Citroen brand this year celebrates its “hundredth birthday.” By virtue of bold and innovative design, as well as excellence in terms of comfort, the Citroen brand in all over the world gain a loyal following.
At present, the Citroen brand in the world to promote 360deg; strategy, committed to the products, services, customer experience, 360deg; build industry benchmark for comfort. In Chengdu Motor Show in September this year, Dongfeng Citroen launched the “Homey care 2.0” brand new service promise, three bags full upgrade of the industry, and strive to provide customers with a more comfortable car experience.
and after two months of trial operation, from November 22, “home-like care 2.0” brand new service promise Dongfeng Citroen 4S stores nationwide began formal operation. In order to let the media and users to better understand the contents of the brand new service promise, Dongfeng Citroen launched a theme of “Zhen true quality service” activities in the country to show the services after the upgrade, as well as the quality of service the cornerstone behind.
into the hall after-sales service, the brand’s eight commitments to explicit provisions are presented in a way to the customer, each into the 4S shop customers can learn a brand new commitment to customers. 8 commitment to the terms of the formal operation of the test run started in September compared to compared to a certain degree of optimization.
Specifically eight commitments include: routine maintenance is completed within two hours, do not pay overdue; the pre-delivery through three quality inspection; maintenance projects and changes informed in advance and get the user to confirm, fails to perform without pay; demonstration vehicles to replace the old parts to the user; such as the settlement price is higher than the price of publicity outlets where, according to three times the price difference compensation; major quality problems seven days retreat transfer; 24 hour rescue service; the warranty period, due to product quality problems, maintenance time over four days scooter or provide compensation for transport costs.
The Dongfeng Citroen new service commitment throughout the whole process covering the consumer to buy a car car keep a car repair, a number of provisions in excess of the national car “three guarantees” requirement forDongfeng Citroen users, consumer rights have been fully upgraded. Consumers throughout the life cycle of the car can feel from the use of Dongfeng Citroen professionalism, integrity and peace of mind.
One of the promises brand new service promise, Dongfeng Citroen open industry precedent as “2.0, like home care”, first proposed the “seven days can be returned, “the brand promise reflects the Dongfeng Citroen hundred percent confident about their own products. The visits invited two experts from the Dragon’s product quality system, test verification and materials from the materials used to tell the two angles we Dongfeng Citroen Why dare to become the industry’s first “eat crab” brand.
In order to cover a car in a variety of conditions throughout the life cycle, Dongfeng Citroen 1100 designed a number of OEMs test, which is comprised of 439 vehicle test. Meanwhile, Dongfeng Citroen also a car made in the reliability of the different life cycle goals required to reach a new car without any failures, such as the new 3 years, 7 years, no durability / reliability risk, 15 years, no security risk standards.
put on the test vehicle, Dongfeng Citroen also “Costly.” To 2018, for example, the test car license applications to more than 800; a new project, only a single one “catch the worm test” investment vehicles more than 100 units.
to put the world’s Elysee models, for example, when the Global Test total mileage will reach six million kilometers, which in China is more than two million kilometers mileage, individual invested more than 8 million. On manpower, in order to maximize close to the actual situation, catch the worm test driver both professional driver, but also non-professional drivers, but also the proportion of male and female driver requirements, covering various groups of drivers as possible.
In order to enhance the reliability of the product after long-term use, Dongfeng Citroen to set up test standard far higher than the industry average. Like a door opening and closing durability test member means luggage compartment, wiper window lift mechanism or the like, the number of tests designed Citroen 1.5-2 times the industry average. The same door opening and closing durability test, Dongfeng Citroen to be 100,000 times, while the industry average5 million times. As everyday use, a door switch 10 times a day according to the calculation, 10 switching times of less than 4 million, while Dongfeng Citroen design standards of 10 million times, it can be said of most users far beyond the actual use . Outside the test
massive, selected materials, Dongfeng Citroen same pursuit of safety and environmental protection. Quality materials will give bonus to a wide range of safety, health, environmental protection and other vehicles. However limited cost, many brands will be a priority in a visible place to spend a good material. In fact, “out of sight” is the real measure of the level of material where the “conscience” of a business.
In order to improve vehicle safety, vehicle usage Citroen 1500MPa class material commonly known as thermoforming stage carrier material in critical parts of the vehicle body. Per square centimeter which can withstand the force of 15 tons, equivalent to an intensity level to build a submarine material to ensure the strength and rigidity of the vehicle body, the vehicle reaches passive safety, and to reduce the weight to achieve effective results, and thus energy conservation.
In an example Yat, key parts of the car with 24 parts of a steel sheet using a thermoforming 1500MPa, while the same level of competition is generally upright except this level are rarely used material. Furthermore, the application of high strength steel nobility percentage greater than 65, far more than competitors vehicles. Large-scale application of these materials to ensure the all-round safety performance of Dongfeng Citroen brand vehicles.
In recent years, the quality of vehicle interior materials become the hot topic of consumers, more and more people recognize the impact of volatile organic compounds VOC interior material produced for people’s health. To reduce the VOC content of the air inside, Citroen interior carefully selected materials environmentally friendly materials, recycled cotton prohibited first established specifications in the industry, the use of PU foam or PP / PET fiber raw yarn producing environmentally friendly alternative recycled cotton wool mat . Although the cost of the cotton recovered than 20 percentage higher percentage -30, but can effectively reduce the formaldehyde content.
As experts in the field talking about it, “all high-performance safety materials, environmental protection materials applications, will lead to increase our production costs, but even so, in our product development and design requirements, still early heart is not change, stick with these consciences material. “And it is these unseen at uncompromising quality, just as a real reflection of the Citroen responsibility and play a hundred years of car prices.