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Innovation and upgrading BMW owners PDI Center was officially inaugurated

(Shenyang) BMW Brilliance West factory owners PDI Center was officially inaugurated. In the occasion of the completion of delivery of the vehicle center, five BMW owners and their families are invited to honor as the first owner, the common experience of opening a new factory mode of delivery of the vehicle.

John Shen Ning, senior vice president of technology and production of BMW Brilliance, BMW Brilliance Tiexi Plant Manager Ms. Zhang Tao, vice president and Ms. Han Kun BMW North area attended the post car ceremony. BMW Brilliance Tiexi Plant Manager Ms. Zhang Tao said: “BMW Brilliance Automotive Co., Ltd. since its inception has been to uphold customer-centric philosophy, continuing to upgrade the full view of the customer experience is now open, we opened the center in PDI production base. let owners of a friend in the car while here the harvest, but also immersive understanding of their car behind the high quality of the production process and superb manufacturing process, feel the advanced level in today’s automobile industry manufactured complete customer experience once again upgrade. “Ms. Han Kun, vice president of BMW North region, said:” BMW is the hometown of Shenyang in China, the BMW Group is also the world’s largest production base hope to join the BMW family, the experience of participating in all kinds of activities, brands and models have. a better understanding. let us always together with the “pleasure in Shenyang” to own a BMW family proud. “

people-oriented, comprehensive approach to improve the user experience

The ceremony venue – BMW Brilliance West factory owners PDI Center, located It was named the national AAAA level scenic spots Industry – Tiexi plant’s main office lobby. The overall design and construction of office buildings throughout the main phase of the production line, showing the relationship between the plant and into its unique style and production base inseparable. In the production workshop, so that visitors can witness the BMW from experience how intelligent a steel plate production technology and ingenuity to create employees, and eventually become a “work of art” in the whole process. PDI center will be completed to open a new BMW car owners to experience immersive understanding of superb originality behind the car manufacturing process and the production concept.

ingenuity to create, high-quality cast benchmark for the

BMW factory brings together the intelligence of advanced production technology, a combination of digital innovation and technology in stamping, welding, painting and final assembly technology and production processes, and the combination of German Industry 4.0 China craftsmen spiritual perfection , while BMW is also a green plant environmental protection, sustainable development. As the first to start the construction of Shenyang 5G network and production base to complete the demonstration project, BMW has become the world’s first 5G technology will be used in automotive development and production in the field of automobile manufacturers. BMW Brilliance production of each product adhering to the inherent performance and quality benchmark for BMW, BMW every person working at BMW have always abide by the concept of “zero defect”, to ensure that customers who offer models BMW BMW models to attain a masterpiece.

BMW since its inception has been to uphold customer-centric philosophy, continuing to upgrade full view of open customer experience. BMW has always been concerned about the needs of consumers, and to spare no effort to provide high-quality service and unique brand experience for customers through different activities. The future, we will continue to provide more vibrant experience activities for the BMW owners and fans to share more BMW of Wyatt.

BMW Group

The BMW Group is the world’s most successful awareness is high in the manufacturing of cars and motorcycles one business, owns four brands; while providing auto financing and premium travel services. As a global company, the BMW Group has 31 production and assembly plants in 14 countries, sales network in more than 140 countries and regions.

2018, the BMW Group sold more than 2.49 million global car. Group profit before tax (EBT) reached 10.655 billion euros, the first time exceeded ten billion euros. High-quality products, customer-focused, service and luxury experiences, future-oriented, forward-looking, employee satisfaction is successful, industry-leading major factor. It is the company’s employees to the BMW Group’s success story into reality. So, I do believe in the BMW Group stresses credibility and transparency to the public, subject to employees’ favorite company, and put it into the company’s business philosophy.

BMW Group’s long-term strategy and strong R & D system as the cornerstone. Therefore, the BMW Group to implement environmental protection and layout of the entire value chain strategies for the future, innovative products, quality service and commitment to sustainable ecology has become an important part of BMW Group’s long-term strategy.

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