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It is about to open pre-sale, a new generation of Qijun how to please consumers?

Writes | Double

At the Shanghai International Auto Show held in April this year, the Nissan booth brought a new generation of Qijun. For this car, whether it is media or consumers, there is a high concern.

But when we talk about this car design, how high is the configuration, but it has to face a problem.

That is it equipped with the 1.5T three-cylinder engine, can you really accept it?

A few days ago, the 18th anniversary of the establishment of Dongfeng Nissan, the Dongfeng Nissan executive team issued a “letter to 18 years old” to all employees. letter.

He mentioned that “Dongfeng Nissan has always adhered to ‘long-termism’, whether in the age of market prosperity or in the market crisis, maintained a clear mind, always respecting the market, respecting customers, respecting cooperation Partners, ask for truth, and time to be friends. “

But the facts don’t think about it, the new generation of Qijun is equipped with 1.5T three-cylinder engine, is it really what consumers want?

For the past, Qi Jun has a good market performance in a compact SUV market, and last year has reached 169,582.

In May, sales have reached 12,855 units, which can be said that the monthly sales have been almost essentially.

Although the new generation of Qijun is a model design, it makes people pick up the problem.

But this 1.5T three-cylinder engine really makes Nissan blindly confident.

It is difficult to break the bottom line

In most people’s hearts, it is very contradicts the three-cylinder engine. Want to accept this engine, really want to do a long time.

In fact, from the technical point of view, this 1.5T three-cylinder engine in the new generation of Qijun does have a lot of black technology, such as variable compression ratio, high pressure cylinder direct injection and second generation coating cylinder Sports and other techniques.

and from the parametersFor the maximum power of this engine up to 150kW, the peak torque is 300nm, and it is also very advantageous in the same level model.

However, regardless of the technology, it is still a three-cylinder engine, which is an indisputable fact.

We all know that four stroke engines have a complete work, the crankshaft needs to rotate 720deg; and each stroke crankshaft rotates 180deg; Therefore, the four-cylinder engine can just guarantee that the four cylinder pistons are two upper two, and they can offset each other.

However, since the three-cylinder engine is missing a cylinder, its piston running direction is asymmetrical, resulting in the force of each other to cancel, generating jitter.

Although some manufacturers use some methods for the three-cylinder engine, to suppress the jitter of the engine, but most people still believe that “there will be when they don’t shake”.

In fact, there are still many models using three-cylinder engines on the market, and even luxury brands such as BMW are also in use.

But the most important reason is to reduce the gate threshold to reduce the gate threshold to make more consumers.

But if it is placed in a normal home model, there will be “suitable” effect.

For, if Fox is in a changing three-tunnel engine, Buick Yinglang fell more than half of the monthly sales in the 2018 dressing three-tunnel engine. It is best to reach more than 30,000 units when the best sales is best, and this is a real market case.

Therefore, this is not difficult to prove that the three-cylinder engine is difficult to become mainstream in the market.

Although Zhang Jihui, deputy general manager of Dongfeng Nissan Automobile Sales Co., Ltd., for the hot discussion of the Qijun three-cylinder model: quot; I hope consumers don’t tangle three-cylinder four The cylinder is like the space shuttle and the Chinese satellite, that is not our professional, you can get a day. Since we dare to launch this car, we have a bottom. Even so, consumers are idling for three-cylinder enginesDoubts of jitter problems, reliability, and durability are not easy to cancel.

No matter how good the manufacturer’s promotion, how much measures have been taken to ensure that the engine does not shake, but consumers have their own psychological bottom line. The three tank is three cylinders, and it is not accepted.

The four cylinders are not more fragrant

Looking at the market market where Qi Jun is located, the old enemy FAW Toyota RAV4 honor and Dongfeng Honda CR-V is not used Three-cylinder engine, and there is a mixed model.

Why do we spend the same price, go to buy a three-cylinder engine model?

Although many manufacturers have used a lot of black technology in promoting the three-cylinder machine, the R & D cost is also very high, and even the four-cylinder model. However, the three-cylinder engine saves many components than the four-cylinder engine, which is indeed naked.

For the low fuel consumption advantage of the three-cylinder engine, at least for Qijun, consumers who can buy it will not care so much in this area, after all, the current model 2.0L and 2.5L engine consumers It is not so difficult to accept it.

At present, there are many three-cylinder models in the market that have been “abandoned three voters”, because the current consumers know more about rational consumption. Good things are good, and it is not good to accept the neglected reality.

We have been saying that how do automakers show their sincerity for consumers, in fact, the most important thing is to be in the product level. I know that some things consumers are unacceptable, but it is also necessary to add it. Isn’t this the rhythm of my own “road”?

For Nissan, the launch of the three-cylinder engine may be in response to the policy, but may be adjusted to reduce production costs. But I want to pay consumers to pay for this, it seems to be too confident.

The new generation of Qijun will open pre-sale in the near future, which is still very expected for consumers. However, as for how many consumers can truly accept this three-cylinder engine, it is indeedTo make a big question mark.

If Nissan can give a new generation of Qi Jun, a three-cylinder should have a price, maybe there will be some transfer, otherwise I am afraid it will be cool.

Of course, how is the market performance, after listed … [iDailycar]

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