Probably Lian Wu has never thought of that Hong Kong MINI EV can set off a microchastics in the market. In the first half of this year, the micro-electric vehicle sold 318,000 units in the terminal, a year-on-year increase of 534.2 percentage, of which the contribution of Hong Kong MINI EV is not available, and about 183,000 vehicles are sold, accounting for more than 57%. It can be said that the macro Mini EV has opened up a new trend that belongs to the micro-pure electric segment.
With new tracks, naturally attracted many traditional vehicle enterprises and new forces to compete. In addition to Mitsundahong Mini EV, including Changan Benben E-Star, Roewe Klewei, Zero Run T03 and other pure electric mini cars, and the recent population QQ ice cream is a new contend. Since the new car is expected to be officially launched in November, the current price is not transparent, it can be reported that after opening the blind pre-sale, the order is rapidly sold in just 7 hours, and the consumer is high for the expectation of QQ ice cream.
The QQ ice cream that has been prepared, obviously wanted to divide a cup from the macro mini EV bowl. When QQ ice cream is no longer taking Chery “Technology House” route, does it mean that character is more lively and jumping? Can it be with Hong Kong MINI EV? 
Entry classic, QQ ice cream is suitable for its
When the year of QQ is popular, it is when the Chery Automobile is in the market. As a “autonomous one brother”, Chery is the first domestic passenger car sales exceeded 7.5 million domestic, while 5 fuel QQ in 5 o’clock at each time is a star model in the Chery family. It does not have a thick interior material, there is no rich functional configuration, there is no powerful motivation, and the ride space in the compartment is slightly promoted. However, the minimum of 33,800, the highest price is not more than 60,000, plus the cute style of “round head”, still makes many consumers firmly believe it is worth it.
To know, in the early days of the year, there is no low-cost travel method such as electric motorcycle, and the price of motorcycles is also tens of thousands. , QQ with only a little higher than the price of motorcycles, cars circle the dream of many families. What’s more, QQ is finally “with tiles”, avoiding the innate disadvantages of the motorcycle sun rain. In just 8 years, Chery QQ recorded millions of sales.
As the domestic people’s living standards continue to improve and the development of the automotive industry, the cheap products such as Qi Rui QQ and the times will eventually be eliminated by the increasingly progressive market. However, it is undeniable that Chery QQ has achieved the achievements in the fuel -ry year, will be loaded into the history. 
Nowadays, the electricity trend is more fierce, and the foreign military of mini-car macro the MINI EV has given Qi Rui party. The QQ once positioned with similar terminals. The price range of the two is also relatively close. This Qi Rui restarts the name of QQ, and also pays tribute to the QQ of the past fuel car age. In addition, the influence of the classic qq will precipitate for many years, and the electric shock is named QQ ice cream, which can also bring a broader promotion effect for new cars.
Electrified QQ, commuter cutlery
Refer to sales data released by the 2020 Better, with a domestic full year of pure electric passenger car sales of approximately 966 million, including 328,000 microcons The proportion is about 1/3. According to the situation in the development of electric vehicles in recent years, there is no doubt that the market needs to be further enlarged in the market, and the estimation volume is about 1.5 million, that is, it is about 5 times the current stock. This part of the overflow can be digestible, it is impossible to rely on macro Mini EV, which is just an opportunity for other brands such as Chery. 
In fact, in the state of the pure electric movement is still in the state of the germination stage, consumers generally have an indiscriminate and emotion of pure electric vehicles, and the habit of fuel-fuel car life is indeed. It is difficult to change the user’s thinking in a short time. The pure electric mini car like Hong Kong mini EV and QQ ice cream often, the price of them is not too high, even a little relative, maybe some of the young people buy three or four mobile phones. More importantly, in the cost of the car, the electricity fee is far lower than the oil fee, and the maximum number of kilometers, the more you save.
This is indeed a penetrating point that can be used as a pure electric vehicle. Continue the fuel car under the regular demand for commutation in the upper and lower get off workQQ period petite body cream, body size of its 2980/1496 / 1637mm and 1960mm wheelbase ensure that users feel more convenient time to open up, especially to please the majority of female consumers. Whether it is to see the parking place, or a shuttle on the streets, QQ all the ice cream can be expressed freely.
As for mileage, as household scooter, ice cream is not expected to QQ more than 200 kilometers, in order to ensure reasonable pricing and daily commuting. Excessive pursuit of life is not the focus of mini-cars, and even electric vehicles. Imagine, to make arrangements for the life of 1000km, natural increase of the price of the vehicle, while the average daily trips daily in about fifty or sixty kilometers, the more distant it may not be considered mini-car, therefore, is likely to cause life costs the redundancy.
price out decision
With Wuling Hongguang MINI EV of bead front, the pressure Chery QQ ice cream can be imagined. From design modeling point of view, QQ difficult to find the ice cream had Hongguang MINI EV considered final opponents. If the logo and details of local ignored, it is very difficult to distinguish between the overall outline out, which inevitably provoke suspected of plagiarism as QQ ice cream.
However, scrutinize various details of the configuration, QQ ice cream and there will be a feeling discerned. In other words, QQ ice cream than Hongguang MINIEV is more refined. First, in the color of the color, the new car is equally colorful, with a variety of forms of personalized pulling flowers and cartoon-style hubs, so that the new car is only the travel tide of the young people from a daily commuter. Second, the front face imported U-day daily light and the LED source echoed, so that the new car looks more awake.
The interior of the carrier is the place where QQ ice cream can be curved and overtaking. In addition to the interior adopts a more cute matching element, it is reported that the new car will also work with Chery’s ICAR ecology, working with Ali Cloud and other enterprises, dedicated to the multi-area cross-border association with vehicles, including financial services, insurance , Logistics and all aspects of life involving life. It means that QQ ice cream is in pure electricity, and it has also begun to keep up with the pace of intelligent era, this is the lack of temporary macro MINI EV.
After the Wuling Mountain Mini EV successfully opened the air, Chery QQ ice cream as the next thing, creating a more boutique penetrating transport. The suspense left by qq ice cream is the price that can be used as a macro Mini EV, support it seemingly a cost, which is the key to QQ ice cream can quickly break the circle. If the price cannot be as close to the macro Mini EV, as the ordinary daily tangk, Chery is a “sky flower chart” set by QQ ice cream is undoubtedly.