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Road coffee Comment: Volkswagen’s first high-end MPV GL8 in front of a brother or brother?

Today’s automobile market, is a multi-changing market, consumer demand for cars is also more diverse, in this environment, the automobile market models, not just the traditional SUV and a sedan that simple.

two years from the point of view of the automobile market, both car and SUV, MPV features been accepted by more and more consumers, more and more rich usage scenarios. Data show that in September this year, MPV automobile market sales of 12.7 million units, although by the automobile market and environmental impact compared to last year data have some decline, but still a good performance in the ring data.

can not deny that, with the changes in the layout of the various car prices and consumer demand for the product line, the current market in our country is more and more of an MPV. Just recently, SAIC Volkswagen once again launched a MPV model, the English called Viloran, and well-known consumer Touran The difference is, this car indicates that the public will officially enter the domestic high-end MPV market.

and the Buick GL8, like, the same as China especially for the models

mentioned MPV, especially Chinese market MPV models, the Buick GL8 is bound to say, this specially for Chinese consumers launched models, with earlier access to markets and over the years accumulated a good reputation, it is undeniable that it has been laid in the domestic high-end MPV market status.

This time, Shanghai Volkswagen will officially launch the new models Viloran, also the depth of customization for the Chinese market models, Volkswagen is well known for this on the Chinese consumer demand, this brand new MPV model introduction, will undoubtedly become the high-end MPV market strong presence, coupled with the public reputation in the Chinese market, this new model is likely to be a dazzling performance were the MPV market.

and other high-end MPV same, SAIC Volkswagen Viloran also provides a sliding door configuration, convenient consumer vehicles while the vehicles are more high-end, while the release of information from the official point of view, the new car will and Hui Ang Ang configuration and the way togetherSAIC Volkswagen to build high-end car matrix, in terms of car performance and other details on the appearance of the interior, and can really see a lot of the other two flagship models of the shadow.

prospects are very uncertain

From the current domestic MPV market environment, the market holdings and sales analysis, the domestic market MPV been divvied up two types of models, one Wuling Hongguang, a dominant low-end MPV market, the second is the Buick GL8 as the representative of the joint venture in the high-end MPV market.

From the currently known information about SAIC Volkswagen Viloran point of view, the Shanghai Volkswagen joint venture directly eyeing the high-end MPV market, but in this market, although with the Honda Odyssey and Eric gentry two models in the speed to catch up, but in order to catch up with the market volume Buick GL8 is still a very difficult thing.

However, SAIC Volkswagen Viloran appearance, so the market has become more heated up. From the product point of view, Viloran appearance, so the mainstream high-end MPV market finally has a strong German models for consumers to choose, which many consumers still very attractive.

Second, the Volkswagen brand reputation is also a big selling point in the domestic automobile market, with earlier market entry and more in-depth understanding of Chinese consumers, in all aspects of performance is relatively balanced Volkswagen brand in the minds of many consumers left a very good impression, which also led to the competitiveness of this new product SAIC Volkswagen full.

In addition, now is the era of a consumer upgrade in the country’s high-end MPV market, the Buick GL8 and Honda only two siblings are considered the main consumer target, and now because of the delay of the Buick GL8 no obvious replacement product strength as they used to, Odyssey and Eric gentry also really influenced by models and brand visibility problems. In that consumers face a newer, more boutique, when the same understanding of Chinese consumer models, SAIC Volkswagen Viloran influence can be imagined.

written in the last

to be sure, SAIC Volkswagen Viloran coming again into a living for the Chinese high-end MPV marketForce, from the brand, the product, word of mouth and so many ways, the new car will most likely become a strong player in the high-end MPV market, and that the time pattern of domestic MPV market, most likely will re-shuffle.

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