In recent years, the development of new energy vehicles, especially the emergence and rise of new potentials, and accelerates the marketing method of automotive industry by “brand-oriented” to “dominate”. The body color is one of the important ways of the car’s first “impression”, which is one of the important ways to express their own nature, highlighting the self-contained, and loves the attention and love of users, especially female users.
In the era of “user as the king”, develop a colorful body color for users to choose, naturally become the direction of major cars to grab the opportunity and compete for the track.
For example, focus on the source, the simple new season MINI three-door version / five-door version, Mini Cabrio, provides users with “unicorn green” “青 绿 green” “Island Blue” Color foot. For example, the new Jaguar C-Type limited edition, launched silver, red, blue, green, brown five big color selection; for example, Lua Publish cat developed “Yue Green” and other ten Color line. Behind every color, the car companies have given different cultural annotations and connotation expressions, bringing the diversification option for users.
[Island Blue (icon network , Infringement deletion)]
Only “choice” is only different from other car enterprises, which is the most popular car, innovation proposes “the people’s, the people’s creation” slogan, and “users “The idea of”, is expanding to the front end of the vehicle production from a single marketing field. Recently, around the body color, which car has launched a “Dragon Sea” action – “Which color has created a convessance order, test your soul color.”
[Which color creates a convening order, test your soul color]
Which car official message shows, from now until 2On September 21, 2002, consumers can pass the car APPs and activities H5, which is the most exciting car color and naming it. Users can vote in 15 colors, which will ultimately provide users with 12 body colors based on the number of votes. Named in the car, which car also provides “which”, “Feng Shen”, “constellation” three categories. What color is used, what kind of name is used, which is defined by the user. At the end of September, the car will launch the official color-coloring car in accordance with the user’s share of the content, which can enjoy the official color of the Magic Troller and the major authorized city partner door shop to enjoy the official color of the city. Car clothing service.
[123
[which 吒 吒 色色]
[ 123] Previously, relying on the opinions and feedback of the user to the market, the car launched three V-shaped version. This time, the color of the hot recruitment activities, which is another landing of the car to adhere to the user to create a concept, and which car insists that the user is once again showed again, which is the brand youth. The steady layout of the funization of the integrity of the product. On the “user-centered” avenue, the car is undoubtedly in the forefront of the industry!
As the basic model of the creative activity, which is excellent, there is no color side. As a 70,000-level intelligent technology cabin integrating “big space” “” big space “” big space “, since the listing of listed in November last year, the cumulative sales have exceeded 30,000 units, it is a discount The popular model of non-buckle. This time, the color of the Color is held in the contest, which 吒 V will get more users’ attention and recognition. Where can the V market performance in the future, it is worth looking forward to!
