Around 2008, under the pressure of continued high oil prices, General Motors considering ending its luxury SUV brand Hummer Hummer. Followed by China Tengzhong expressed intention to purchase, but the case was aborted transaction, Hummer or escape the fate lights. However, according to Reuters, with pure electric power technology is mature, GM intends to restart and fight the pure electric Hummer brand.
Hummer is GM closed off for nearly 10 years, as the iconic American luxury SUV models, is still capable of some film and television see the works that are strong physique and shining light chrome accessories. With the evolution of the times, Hummer can not continue to survive in the market is not surprising. Addition to high prices, very amazing fuel consumption and emissions, correspond to increasingly stringent emission and fuel consumption regulations, both also become a challenge.
but it is also because the evolution of the times, Hummer and perhaps have the chance came back, to return to the automotive market. The answer is not difficult to solve, and that is purely electric power. GM is likely again to launch a new car Hummer name, but its product is no longer fuel consumption and polluting monsters, but also have powerful performance, but it will not create exhaust gas without combustion of gasoline and electric SUV, cargo card.
According to Reuters reports that, Hummer car should be Detroit-Hamtramck assembly plant production in general, because the assembly plant and UAW agreement reached will transform the future for the production of more than electric new models. Production is expected to commence in the second half of 2021, there is news General Hummer will restart plans to invest up to $ 3 billion.
At present there is not much news about the new generation of cars Hummer, but will still maintain the original luxury product positioning. Also mentioned in the report, GM plans to launch a product called BT1, will launch a variety of luxury electric wagons and SUV, Hummer car in which very likely. BT1 is not planning tailored specifically for Hummer, Cadillac and GMC is expected to include the introduction of electricity in 2023Action plan also belong to a part of the new car.
now more certain is that the first Hummer to restart the wagons will be launched in 2021, has not yet decided the name of the car, only to know the internal code-named Project O . After the card is issued goods, followed by the 2022 version followed the market performance, as the SUV will have to wait until 2023 before debut.