China too needs its own brand of luxury car!
because we are very familiar with foreign luxury brands in China’s “little tricks”, such as aluminum Audi A6 in foreign parts used in the domestic market have been replaced with steel, said that the consideration for the user, reduce maintenance costs. For example, the Lexus ES has been in the domestic market, increase sales, and so no increase for three months can not buy the car. For example, air quality is not up to the Mercedes-Benz car, every year dozens of consumer rights.
WEY is China’s first successful luxury car brand
Even so, consumers still flocking to these brands, but the fundamental reason is that China does not have its own luxury car brand. When the rise of independent luxury brands can follow the international line after luxury brands to compete, just like consumers to buy Huawei, do not buy after Apple. Apple will not carry, choose the price.
WEY can be said to be China’s first successful luxury car brand, although the time it was born only three years, but has achieved more than 300,000 sales. In the minds of consumers establish a high-end brand image. In the third anniversary of the WEY brand, on the eve of the Guangzhou auto show, car WEY WEY founder Wei Jianjun announced a strategy for future development.
third anniversary WEY brand, Wei Jianjun on the development of the brand to do a brief review, and the owners of the brand technology, market, and four of their proposed commitments. These four commitments still very exciting.
to the commitment of the owners: 5-year 150,000 km vehicle warranty, the owner’s first lifetime warranty
[ 123] the first is a commitment to the owners, WEY brand officially launched the “double super quality” brand service upgrade program: WEY full-line brand of vehicle fuel by the vehicle warranty 3 years 100,000 km, extending the industry-leading 5-year 15 million kilometers. And for the owner’s first fuel vehicles, whether new car owners, car still has the old owners can enjoy life of the engine, transmission,Free warranty service.
In the past we said that Lexus four years 100,000 km free maintenance service is good, and the future WEY service will not 比雷克萨斯 worse.
to the promise of technology: in 2022 achieved L4 level autopilot
and in the technical aspects, there are many leading brands WEY the forefront of technical reserves, and as a driver for innovative applications. Among them, in the field of smart driving, WEY brand cash production model of autopilot has reached the level L2 +, the second quarter of 2020 will achieve L2.9 level applications, 2021 will achieve the level of L3 autopilot commercialization, 2022 more We will reach industry-leading level L4 level autopilot.
to the commitment of the market: in 2021 to Europe, in 2023 entered the North American
in the market direction, WEY will be 2020 global brand strategy as a starting point, WEY declared 2021 to enter the European market in 2023 brought together the world’s luxury brands among the North American market, and thereafter expand to other global markets, the high potential in the global market with competing against the strongest opponents; 2025, WEY will become the world’s leading intelligent luxury brand, annual sales challenge 300,000 to complete the representatives from China to China’s major breakthrough.
to his promise: focus to WEY inclined to listen to the user’s voice
In addition to the customers, brands, beyond the commitment to the market in order to “inter-WEY skies VV7 PHEV desert Rider challenge” to “inter-WEY skies” prototype WEY brand micro-film officially released, reproduction Mr. Wei Jianjun pioneers, the courage challenge, breaking example of self-image, while highlighting the brand WEY “wisdom in the forward” spirit. This is the Wei army to its commitments.
summary:
WEY with threeYears to become China’s first luxury car brand, but after three years, that is 2021, WEY also will enter the European and American markets, by that time, WEY can be said to have become a world-class brands, Around the world professional SUV brand, Land Rover, British American JEEP, but can with these two shoulder to shoulder, perhaps the WEY.